Relevance
How well your profile matches the search. Accurate categories, a clear list of services and a plain description help Google understand what you do.
GOOGLE BUSINESS PROFILE · MAPS
Your Google Business Profile is what appears on Google Maps and in the map results when someone searches for your trade nearby. Every Elevate website package includes setting it up where your business is eligible. Dominance adds full optimisation and directory consistency, and the Care and Grow monthly plans keep it active.
HOW GOOGLE DECIDES
Google says local results are mainly based on three things.
How well your profile matches the search. Accurate categories, a clear list of services and a plain description help Google understand what you do.
How far you are from the person searching, or from the place named in the search. Service-area businesses set the towns they cover.
How well known the business is: reviews and ratings, mentions on other sites, and a website that explains your work.
Distance is fixed. Relevance and prominence are where a complete profile, real reviews and a good website make the difference.
WHAT WE SET UP
One primary category that says exactly what you are, such as Plumber or Electrician, and only the secondary categories you truly offer.
Each service listed with a short description, so a search for “geyser replacement” or “CoC inspection” has something to match.
The towns and suburbs you drive to, your working hours, and an after-hours line if you take emergencies.
Your own work, your van, your team. Real photos build more trust than stock images.
Your website link and a direct way to message you, using the same name and number as your site.
Your review link ready to send after every finished job. Reviews are one of the strongest signals for Maps.
PACKAGE BY PACKAGE
| Plan | What happens to your Google profile |
|---|---|
| Diagnostic and Activation | Google Business Profile setup, where the business is eligible |
| Dominance | Setup plus full profile optimisation and directory consistency |
| Care (R649 a month) | 2 profile posts a month, and a monthly report with profile views and calls |
| Grow (R1,799 a month) | Weekly profile posts and review request setup, with keyword and AI answer tracking |
GOOGLE BUSINESS PROFILE SETUP AND OPTIMISATION QUESTIONS
Yes. Google does not charge for a Business Profile. With Elevate, setting it up is part of your website package.
No. Service-area businesses, like plumbers and electricians who go to customers, can hide their address and list the areas they serve instead, within Google’s guidelines.
Google chooses the verification method, such as a short video or a phone check, and it can take anything from a few days to a few weeks.
No. Nobody can. We set up and maintain the parts you control: accurate details, categories, services, photos, posts and reviews.
Yes. You stay the owner and add Elevate as a manager, so we can make changes without taking it over.
They do different jobs. The profile helps people find and call you; the website explains your work and answers questions. Read why you need both.
CONNECT WITH ELEVATE
Tell Elevate what you do. Every package has a fixed price, a set delivery time and revisions before launch.